As if we didn’t need to know even more about the daily lives of the Kardashians.
Don’t worry, they’ve solved that problem for us.
Today, the Kardashian-Jenner clan of sisters released a new string of apps and websites tailored to each sister and their brand image. The apps are subscription based, starting at $2.99/month for exclusive access to all things Kardashian: beauty, fashion, and fitness routines and inspirations.
They stopped at the Apple Store in SoHo today to discuss their new all inclusive apps, spearheaded by Whalerock Industries. Whalerock is production firm that aims to create “media hubs” through partnerships with celebrities like Howard Stern, Tyler the Creator and now the Kardashians.
The reality TV stars promised their new apps would be unlike yet similar to your favorite apps like Instagram and SnapChat in a variety of different ways.
A crowded second floor audience that was reduced to standing room only in the back was filled with eager, mostly young avid social media users. The discussion was followed up by an informative Q&A where the sisters promised their authenticity, and gave branding and image advice to budding social media personalities.
Each individual app offers a separate interface for each sister. Kendall and Kim have white, Kylie has teal, Kourtney and Khloe have black.
Each sister’s app focuses on their interests. At the Apple SoHo discussion panel, Khloe stressed the importance of giving her app users positive encouragement for “mind, body and soul” and helpful fitness tips that she uses with her partnership with Gunnar Fitness. Kourtney promised to show us even more about her mommy life duties, while Kylie and Kim promised makeup tutorials & tips on how to take the perfect selfie.
In perfect timing with New York Fashion Week, Kendall’s app promises a peek into her fashion industry life & escapades, including exclusive looks at Kendall’s work with Estee Lauder.
So far Kris Jenner isn’t involved (that’s a shocker), but the sisters alluded to her later involvement in their apps and new updates including eCommerce capabilities so users can purchase items like Kylie Jenner’s new line of lip kits in the works.
GET THE APP NOW
To get the app, go to the Apple App Store or Google Play marketplace and type in the name of your favorite reality TV sister and you will be prompted to download.